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How to fi nd the right
real estate agent
Working with a real estate agent can give both
buyers and sellers an edge in what continues to be
a challenging real estate market. Agents, brokers
and Realtors¨ are professionals who have distinct expertise
and knowledge of the process of buying and selling homes.
That expertise is evidenced by how many people rely on real
estate professionals each year. A 2022 Zillow Group Consumer
Housing Trends report found 88 percent of homeowners
choose to list their homes with a real estate agent when it
comes time to sell.
Individuals understand that it can be in their best interests to
work with real estate professionals, but they may not know
where to look as they seek to work with one. Here are some
tips for fi nding the right match in a real estate professional.
• Know the difference in real estate professionals. Real estate
agents are required by the state in which they operate to pass
a real estate license exam. Real estate brokers take it a step
further and undergo additional training, which could bring
additional experience to the table. Realtors¨ are members of
the National Association of Realtors¨ and beholden to its strict
code of ethics. These individuals also may have undergone
additional training that qualifi es them to work with certain
types of clients, such as seniors.
• Seek referrals. Friends or family members, or even others in
the community, can put people in touch with real estate professionals.
When asking for referrals, individuals can inquire
about certain professionals and how they handled buying and/
or selling a home.
• Work with the right type of agent. Generally speaking, real
estate agents either work with buyers or sellers in the transaction.
Many will do both, but some specialize in buying or
selling. Find a professional who either does both or specializes
in your position.
• Research an agent’s online presence. Use the internet to see
if the agent has a website, a particular philosophy or a specialty.
This also may be a place to check online reviews. Don’t be
dissuaded by one or two poor reviews. However, if there are
many, it may be best to look elsewhere.
• Meet and interview potential agents. Individuals should
speak with a couple of real estate professionals to see what
they offer. This is a good way to determine if there is a
connection there, and whether the agent will get the results
needed. A well-prepared agent will come with data, including
“comps” of properties in the area. Professionals typically have
information about the current market trends and a portfolio of
the homes they have brokered recently.
• Go with gut instincts. If it’s between two people of equal
qualifi cation, select the person with whom you have a stronger
rapport. This person will be guiding you through a sizable
fi nancial transaction, so comfort level is important.
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